News, Updates & Guides

A staggering 7 in 10 people in the UK now own and use a smartphone. They use these for messaging, searching and buying online. With mobile phone use on the rise for all daily activities, we must optimise our websites. A great number of websites on the web do not have the formatting for devices
What is an SSL Certificate? An SSL certificate is a digital certificate that provides authentication or a website. And in turn, enables an encrypted connection for your customers. These certificates communicate to the client that the web service host has demonstrated ownership of the domain to the certificate authority, at the time of issuance. The

What are power words?

Why do some articles and products go viral and others just don’t? And why superior products sometimes sit collection dust? This can largely be because of the use of power words. Imagine being able to draw in customers and make them feel the same way you feel about your product. Power words can grant the
To succeed in this day and age, and to succeed in today’s business environment, you need to have a powerful, unique, online presence that consistently attracts new customers. No matter what product you sell, digital or physical, this is the case for all businesses and stores. Using the right methods and information you can largely
Conversion rate is the measurement that shows the number of users who took the desired action out of all total users that entered the site. An eCommerce site can have this measurement for newsletter signups, account creation, orders, or surveys. To put this into an example, if 100 people visited your product but only 30
The landing page of your website is the first thing that your visitors see. It is the first thing that potential customers interact with. And this gives them their first, brief insight into what your business is about. To improve the conversion rates of your website, you should approach landing page optimization carefully, with the
As of today, digital purchases of online goods from small and large companies are increasing at an incredible rate. The vast majority of companies are moving to digital platforms such as mobile apps and blogs. All with the same, accumulative goal of capturing the interest of customers like never before. There is a huge amount
In this guide, we will be explaining the importance of SEO for your website, and why, now, it is more important than ever. This guide is to show and explain to you why SEO is important during the pandemic? The number of people who are using the internet has been continuously increasing over the past